Accor, a leading global hotel operator and market leader in Europe, has started a new project in Bulgaria in partnership with the Bulgarian investment company MHQ.
Accor's Bulgarian partnership was unveiled Thursday at a news briefing by Antoine Guego, Chief Operations Director of Accord for Hungary, Slovakia, Bulgaria and the Balkans together Borislav Spasov, Managing Director of MHQ Ltd, and Andrew Peirson from King Sturge, French Ambassador to Bulgaria Philippe Autie, and Philippe Chatignoux, head of the economic service of the French Embassy in Sofia.
The construction of Accor's Bulgarian mid-class project Novotel is planned to be completed in January 2013. The new Novotel complex will be located on the Tsarigradsko Shose Blvd close to "The Mall", the largest shopping center in Sofia at present, and the European Trade Center, an office complex.
MHQ will be the Bulgarian investor in Novotel, a hotel and office complex that will follow the Accor's corporate standards for sustainable development, social responsibility, and environmental protection. King Sturge, an European real estate consultancy, will manage the office space.
Accor's project Novotel is a mixed-use 15-storey building with 8 100 square meters of office space and a hotel part with an area of 9 600 square metes. The service section of the complex will be on the first two storeys, the offices will be located on the next six floors, and the hotel rooms will occupy the last seven floors.
Accor's Novotel will have 177 hotel rooms, including 4 apartments, and 4 rooms for people with disabilities, 6 conference rooms with a total area of 435 square meters, a relaxation zone of 118 square meters, a restaurant complex of 167 square meters, and 125-square-meter lobby bar.
The Novotel complex in Sofia following the rationale of Accor's brand will seek to meet the needs of all consumers of hotel services – both business and leisure travelers. The Novotel brand emphasizes sustainable development, and all of its hotels participate in the global environmental certification program Earth Check.
The office section of the complex by MHQ Ltd will feature Class A office space of 8 100 square meters located on six floors in accordance with the international standards of BOMA (Building Owners and Managers Association), a real estate industry group. King Sturge will be the exclusive manage of the office rentals.
The office section of the Novotel complex will feature separate access from that of the hotel part.
Accor is a global leader in hotel management with business operations in 90 countries with 4 200 hotels and over 500 000 rooms. Its varied portfolio includes hotel brands such as Sofitel, Pullman, MGallery, Novotel, Suite Novotel, Mercure, Adagio, ibis, all seasons, Etap Hotel, Formule 1, hotelF1 and Motel 6, and the complementary services Thalassa sea & spa and Lenфtre. The Accor portfolio provides services in all price ranges – from luxury to low-cost. The Accor group has 145 000 employees around the world, and almost 45 years of experience.
MHQ Ltd is a subsidiary of Markan OOD, a Bulgarian company set up in 1993. It provides consultancy and construction services for top-class investment projects. Markan OOD has developed an integrated system for quality, control, environmental protection, and labor safety in the field of public, private, and industrial properties.
King Sturge is one of the largest real estate consultants in Europe with 42 offices of its own in 14 European states, which are part of a network of 215 associated offices in 47 countries around the world. It has over 3 800 employees. King Sturge entered the Bulgarian market in 2009 by opening an office in Sofia.